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Salesforce Email Essentials (EEB101) : EEB101
- Exam Code: EEB101
- Exam Name: Salesforce Email Essentials (EEB101) Exam
- Updated: Sep 28, 2026
- Q & A: 290 Questions and Answers
About Salesforce Email Essentials (EEB101) : EEB101 Exam
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Salesforce EEB101 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Analysis and Reporting | - Performance Measurement
|
| Topic 2: Testing and Validation | - Quality Assurance
|
| Topic 3: Content | - Content Builder
|
| Topic 4: Automation | - Marketing Automation
|
| Topic 5: Data | - Lists and Data Extensions
|
| Topic 6: Segmentation | - Audience Segmentation
|
| Topic 7: Templates and Email Creation | - Email Development
|
| Topic 8: Sending | - Email Delivery
|
Salesforce Email Essentials (EEB101) Sample Questions:
Question #1
What occurs in an Enterprise 2.0 account when a subscriber clicks the default "One-Click Unsubscribe" link in an email? (Choose 2)
- A. The subscriber is added to the enterprise global unsubscribe list
- B. The subscriber is deleted completely from the sending account
- C. The subscriber is removed from the List used for the Send
- D. The subscriber is unsubscribed from the publication list applied to the send
Correct Answer: C,D 🗳️
Question #2
The IT department at Northern Trail Outfitters would like to receive email notifications once an automation has completed. How should the automation be configured?
- A. Add a Send Email Activity to the end of the Automation workflow and configure it to send to a Subscriber list of IT staff.
- B. Select and configure the Automation Studio Completion report from the Reports Catalog within the Reports application.
- C. Navigate to the Automation's Activity tab and enter a comma delimited list of IT staff in the Run Completion field.
- D. Select the IT users from the Notification Settings panel on the Overview page in Automation Studio.
Correct Answer: A 🗳️
Question #3
A customer has a Send Log they are using to track the email addresses that were sent to, date and time of the send, and the name of the email sent for reporting purposes. Per best practice, the customer stores 30 days of data in their Send Log and then archives the data into another data extension that holds data for one year.
Which activity should be used to achieve the backup automatically?
- A. SQL Query
- B. Import File
- C. Data Extract
- D. Filter
Correct Answer: D 🗳️
Question #4
A file is received daily from a data provider to the account SFTP. This file needs to be imported into Marketing Cloud as soon as it arrives. The arrival time of this file varies by several hours from day to day.
What tools should be used to accomplish this?
- A. Journey Builder Import Activity Entry Source
- B. Automation Studio File Drop Starting Source
- C. Automation Studio Schedule Starting Source
- D. Journey Builder Fire Event Entry Source
Correct Answer: B 🗳️
Question #5
While testing an email with dynamic content in Content Builder, proofs of five content variations need to be reviewed directly in the inbox of a marketer's quality assurance specialist and the marketing manager. A data extension named 'myTestData' contains only the variations needed.
Which method should be used to accomplish this task?
- A. Create a Test data extension that contains the five content variations the two team members need to validate.
- B. Choose data extension of contacts, and then choose to send "Based on Recipient Test Data Extension."
- C. Enter the email addresses to receive proofs, and then choose to send "Based on Subscriber Preview 'myTestData.'"
- D. Enter the email addresses to receive proofs, and then select the specific records from a list or data extension whose rendering should be sent.
Correct Answer: B 🗳️
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